Bet €5 get €20 in Free Bets

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18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Minimum first £/€5 bet within 14 days of account reg at min odds 1/2 to get 4x £/€5 free bets. Free bets valid for 7 days, stake not returned. Restrictions + T&C;'s Apply.
  • Deposit Methods: Debit Card, PayPal, Apple Pay, PaySafeCard, Bank Transfer
  • Minimum Deposit: €5
  • Minimum Bet Stake: €0.01
  • Maximum Welcome Bonus: €20

Ladbrokes Free Bet and Betting Promotion Offers

Ladbrokes is one of the most well-renowned in-person and online betting sites in the UK and Ireland. The company is the longest-running bookmaker in the world as it was launched in 1886. Today, the brand has nearly 150 in-person shops in Ireland, as well as an online betting platform.

Via its online platform, they have a brilliant Ladbrokes free bet welcome offer for all new customers who sign up with the bookmaker via the ‘Play Now’ button above. In addition, the betting site regularly offers promotions in the form of bet boosts, horse racing specials and accumulator bonuses.

As part of the new customer offer, Ladbrokes provides €20 in Free Bets when players register and make a qualifying bet. This offer is only available to players from the Republic of Ireland and Northern Ireland. Also, before receiving the bonus amount, players must meet some terms and conditions and qualifying criteria below.

Ladbrokes Free Bet Terms and Conditions – New customers must be aware that all bookmaker welcome offers, free bets and bonus offers come with fine print and terms and conditions. It is important to read and understand the wagering requirements, qualifying criteria and any risks involved when signing up for a bonus offer.

Below, we have listed all the significant T&Cs of the Ladbrokes new customer offer.

  • New customers only.
  • Players must be aged 18 or over to register for the offer and to set up an account.
  • Bettors must place a qualifying bet of €5 win or €5 each way on odds of 1/2 or greater.
  • Free bets are paid in four separate €5 deposits.
  • All free bets must be used within seven days of issue.
  • Customers can claim the bonus via mobile or desktop sign up.
  • Deposits made via Prepaid Cards, Moneybookers, InstantBank, PayPal, Paysafe, Neteller or Skrill will not qualify for a welcome offer.
  • Four free bets are non-withdrawable.
  • Offer cannot be used on Virtual Sports markets, Tote, or pools.

Ladbrokes Free Bet, Promotions and Offers

In addition to the welcome offer, Ladbrokes has many further promotions, bonuses, and boosts players can use.

One of the bookmaker’s main offers is the 1-2 Free offer. Via this promo, bettors can win up to €100 by predicting three correct scores from selected fixtures. In addition, players do not have to deposit or wager any qualifying bets to be eligible for this promotion. They simply choose three correct scores. But, there are also prizes for picking one or two correct scores. One successful score prediction will pay out €1 and two pays out €5. However, bettors can only take part once a week and the winnings are paid via non-withdrawable free bets.

Further ongoing promotions include price and odds boosts, where selected matches come with enhanced prices in pre-match or in-play markets. There is also a specific horse racing enhanced odds promo, where Ladbrokes increases the pre-race odds for various tracks each day.

Also, the bookmaker offers an accumulator insurance offer where a €10 free bet is provided if one team lets down an accumulator bet. However, bettors must place an accumulator with a minimum of five selections.

About Ladbrokes

Ladbrokes first launched its operations in 1886 near Warwickshire in England and the company is named after the town where the bookmaker was founded. Originally, the company only operated in the UK and Ireland. But it has expanded in recent years.

Today, Ladbrokes has 15,000 employees in six countries and a total of 2,700 betting shops worldwide. The brand is also closely linked with professional UK sports and it has kiosks set up in football stadiums and horse racing venues.

Website Appearance and Interface

The Ladbrokes website matches the company’s branding of red and white. On the homepage, the top banner is red and white, while the rest of the page has an easy white or grey and white colour scheme. Ultimately, this makes looking at odds and selections easy. In addition, the bet slip is clear and very user-friendly to support quick and convenient bets. However, one downside is the text size. Currently, some odds, markets, and promotion details are hard to see due to the text being small.

Regarding usability, the website is very easy to get familiar with. In the sportsbook, all available sports are clearly listed on the left-hand side of the page. Also, on the homepage, some of the most popular upcoming events are listed for ease of access. Often, these are football, horse racing, tennis and cricket fixtures.

Betting Markets and Odds at Ladbrokes

Overall, Ladbrokes has a wide selection and variation of sports betting options. Currently, customers can wager on odds from nearly 40 different sports. Furthermore, the platform has a dedicated gaming section where players can play casino games, like poker, slots, and jackpot style games.

Firstly, looking at the sportsbook, Ladbrokes has some popular sports well covered. For instance, horse racing is a big focus of the provider. On the homepage, most of the top selections are based on horse racing from the UK and Ireland. However, the betting site also runs odds for many international races.

For other sports, Ladbrokes has plenty of options. Football is another big sport well covered and the provider has a huge selection of live and upcoming matches. Bettors can even select matches by the hour to wager on and the bookmaker offers in-depth markets, including BTTS, player performance, bet builders, key events in each half and under/over bets.

In addition, the bookmaker has odds for more international sports. Tennis, golf, basketball, American Football and rugby are all available.

Live Streaming at Ladbrokes

Currently, Ladbrokes has a live-streaming service that customers can access. To use live-streaming, bettors must have a registered profile on the platform and a positive balance in their account.

Furthermore, Ladbrokes Ireland provides live-streaming services for a good range of sports. Presently, the bookmaker covers many tennis events, including ATP and ITF tournaments, international, and some domestic football matches, darts, basketball, and ice hockey.

For horse racing, live-streaming options are also available. To watch any live horse race, bettors must wager at least €1 on the race they want to view. Then, they can access the live stream to view the race as it unfolds.

Mobile Betting with Ladbrokes

As well as a desktop platform, Ladbrokes also has an easy to download the app for Android and iOS devices. Currently, bettors can download and install the bookmaker’s app directly from the website. Alternatively, customers can head to the Google Play Store or the Apple Store and get the app from here.

The app works quicker and more conveniently on mobile devices and players can also access all the same services they can on desktop. At present, customers can sign up and get the welcome bonus if registering on the app. But, they can also utilise live betting options, live-streaming on the go, cash-out features and casino games.

Cashout with Ladbrokes

One of Ladbrokes’ live features is the cash-out option. Through this, bettors can choose to withdraw their winnings early for a lower payout than originally shown. For example, during a live match, a bettor’s team may be winning narrowly. The customer could then choose to cash out for less money and their bet would be finalised.

Generally, the Ladbrokes cash out feature is available for use in most sports and betting markets. However, there are some exceptions. For example, the bookmaker may not offer a cash-out because a market is eligible or the market is suspended. Alternatively, an accumulator bet could have more than 14 selections. Or the value of a cash-out may be zero.

The bookmaker clearly labels where cash out is available by displaying an arrow icon on eligible markets.

Licence, Security, and Customer Services

Ladbrokes has a long-standing reputation for providing legal and reputable services for its customers. Currently, the betting company is licensed by both the United Kingdom Gambling Commission and the Gibraltar Gambling Commission. Having these licences makes the company legal and legitimate in Ireland.

In addition, having this accreditation ensures that customers are protected when they join the bookmaker and when they make deposits. For example, funds, accounts, and bets are all protected by law. Furthermore, under the Gibraltar Gambling licence, Ladbrokes must adhere to rules about safer gambling and betting awareness to ensure customer safety. Services that bookmakers provide for such events include cooling-off periods, deposit limits and temporary account suspension.

Occasionally, players may have to contact the company with a query and it is easy to reach Ladbrokes’ customer support team through various channels. The quickest way to contact customer support is through the live chat function on the website or app. This can be found by clicking the ‘Chat’ option towards the bottom of the webpage. Alternatively, customers can contact the bookmaker via email or telephone.

Pros and Cons

In summary, Ladbrokes Ireland is a well-established and well run betting provider that offers an impressive range of gambling features. With its impressive reputation, it is no surprise that Ladbrokes offers a solid online betting option in Ireland. However, despite the many positives of the online bookmaker, there are still areas where the provider could improve.

Below, we list some of the pros and cons of this betting platform.


  • Huge range of sports betting options and sports betting markets. Particularly good horse racing selections.
  • Decent range of promotions for different sports.
  • Lots of live-streaming options for various sports.


  •  Some areas of the desktop site are hard to read and follow due to small text.
  • Cash-out is excluded on some bets and markets.
  • The welcome offer is not as generous compared to some other Irish bookmakers.


Is Ladbrokes Ireland Safe?

Yes, Ladbrokes Ireland is safe to use. The company holds legitimate gambling licences to operate in Ireland.

Does Ladbrokes have an app?

The bookmaker’s app is available to download from the website. Alternatively, bettors can get the app from the Apple Store or Google Play.

Does Ladbrokes Offer Free Bets?

Yes, the Ladbrokes free bet welcome offer gives players four free bets totalling €20. Only new customers can claim this when they register and wager on the site. However, the betting provider may give more free bets leading up to big sporting events throughout the year.


Bet €5 get €20 in Free Bets

Play now Play now
18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Minimum first £/€5 bet within 14 days of account reg at min odds 1/2 to get 4x £/€5 free bets. Free bets valid for 7 days, stake not returned. Restrictions + T&C;'s Apply.